About WELSH Real Estate

Introduction

At WELSH Real Estate, we believe real estate should be done with intention, integrity, and a relentless focus on excellence. We’re not in the business of shortcuts or surface-level service—we’re here to set a higher standard.

Founded

Founded in 2012 by Robin Welsh and Chantal Ricupero, WELSH Real Estate has grown into one of Perth’s most respected independent agencies. Based in Belmont, Western Australia, we proudly serve clients throughout the Perth metropolitan area, providing a full-service real estate experience shaped by structure, precision, and people who genuinely care.

What We Do

From strategic sales to systemised property management, our clients trust us to handle every detail—with care, clarity, and confidence.

The WELSH Difference

In a market where many agencies compete on price or personality, we stand apart by offering something much rarer: a consistent, process-driven approach backed by real-world experience and a results-first mindset.

Every property, every client, and every task is handled with clear systems and measurable accountability—so you always know where things stand and what’s next.

“We don’t cut corners. We build frameworks that last—and relationships that do too.” — Robin Welsh, Principal

Sales That Are Structured for Success

Our sales team is backed by proven systems, deep market knowledge, and the support of a director-led business. While Robin no longer personally sells, his background in high-performance sales ensures every agent is mentored, resourced, and aligned to deliver high-level outcomes.

• Strategic pricing and marketing advice
• Skilled negotiation that protects your bottom line
• Transparent communication from listing to settlement
• A post-sale relationship that actually continues

We don’t just sell properties. We build trust and protect value—so you can move forward with confidence.

Property Management That’s Built to Perform

WELSH Real Estate is one of the few agencies where the Principal is directly involved in shaping and managing property management operations. This leadership ensures our service is proactive, thorough, and highly regarded.

Our purpose-built Task-Based Property Management System ensures every detail is tracked, followed up, and communicated clearly—so nothing is left to chance. From compliance to communication, we operate with structure, not guesswork.

This allows us to confidently manage a broad range of properties across Perth’s metro area—delivering consistency, care, and confidence for every landlord.

Long-Term Relationships, Not One-Off Transactions

We don’t believe real estate ends at settlement or lease signing. Our clients return to us again and again—whether it’s to buy, sell, lease, or seek guidance—because they know we’ll always be available, informed, and invested in the outcome.

We embrace modern technology to enhance efficiency—but we never let automation replace accountability. Our phones are on, our team is accessible, and our service is personal.

Who We Work With

Homeowners and sellers ready for a smooth, structured sale; landlords and investors seeking stability, transparency, and ROI; long-term clients who value professionalism over gimmicks; and anyone looking for real estate advice with substance—not just sales talk.

Switching is Easy

Not happy with your current property manager? Switching to WELSH is simpler than you might think—and we handle the entire process for you with minimal disruption.

• We’ll notify your current agency
• Collect all necessary documentation
• Reinspect and assess the property condition
• Reintroduce ourselves to your tenant professionally
• Review compliance and optimise rent positioning

You don’t need to wait until the lease is up—our team will make the transition seamless and stress-free.